It’s time for the Wisconsin State Fair! Why I am I so excited about that? Because it really kicks off the start of our 2011-12 season.

Our schedule will (hopefully) be announced before the end of the Fair. We’ll be rolling out some new merchandise and apparel for the upcoming season. We start our entertainment by sponsoring the really fun Famous Racing Pigs, an annual highlight of the Fair plus our own Heather Wojciechowski will take part in the Celebrity Cream Puff Eating Contest. Finally, Roscoe will be in the State Fair Parade on a daily basis.

That’s a lot going on in a 11-day period but we can’t wait to be there. Be sure to visit us in the Wisconsin Expo Hall in aisle 600 and have some fun at our booth…maybe even join Roscoe’s Crew or put a down payment on some season tickets. You can do it all there.

Go Admirals!